NFL Bijan Robinson Releases Commercial For His Sauce Brand
When NFL rookie running back Bijan Robinson aired a commercial for his own brand of mustard—for which he had a NIL contract while playing for Texas—social media users couldn’t help but respond.
NFL Bijan Robinson Releases Commercial For His Sauce Brand
Robinson has demonstrated his talent on the field, from receiving the Doak Walker Award to being selected as the No. 8 overall choice in the NFL.
He is well recognized off the field for his gentle nature, upbeat outlook, and, most recently, for his mustard company, “Bijan Mustardson.” Recently, an amusing and inventive advertisement for his mustard was shared on social media.
#Falcons rookie RB Bijan Robinson’s Commercial for his own Mustard brand – ‘Bijan Mustardson’ 😄
(🎥 @InBijanWeTrust)pic.twitter.com/oTtPI3fIAu
— Dov Kleiman (@NFL_DovKleiman) August 22, 2023
The iconic barbecue food ultimately lands in a bun being carried by a content Robinson as he sits in the end zone with his feet in a child pool in the commercial, which depicts a spiralling hot dog being thrown into the air.
When the quarterback dives back and picks up a hot dog wiener instead of the duke, the advertisement attempts a Shyamalan-esque surprise. The renowned Bijan Robinson, who is seated in a lawn chair, is in the end zone when the hot dog is thrown there, and he successfully catches the flying dog with a strategically positioned bun.
The first NFL carry for Falcons’ rookie RB Bijan Robinson: pic.twitter.com/T0rJMff4JN
— Adam Schefter (@AdamSchefter) August 18, 2023
By spreading his “Bijan Mustardson” all over the American snack, Robinson caps off the great catch.
The “Bijan Mustardson” surely appears to be a “touchdown in your mouth” and the leading candidate for MVP at your next barbecue based on the creamy texture and attractively speckled body.
Bijan Robinson’s has his own mustard and you’re not ready for the ad https://t.co/48vSm9L0Ze
— SB Nation (@SBNation) August 22, 2023
And since his name is Bijan, in case you didn’t notice, it’s a dijon. Absolutely great marketing, if not subtle.
Robinson, who is presently classified as the Falcons’ third-string running back, stood out in his preseason debut, rushing four times for 20 yards and adding a single grab for six before the day was up.
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