LeBron James Gifts NFL Stars Ja’Marr Chase & Kyler Murray Fruity Pebble-Themed Cleats

We may have just seen the most striking hue yet from LeBron James’ exclusive Nike line, which is hoping to dominate the football cleat market.

Thanks to a present from King James, Cincinnati Bengals wide receiver Ja’Marr Chase unveiled the “Fruity Pebbles” Nike LeBron 4 Vapor Edge cleats on social media on Monday.

LeBron James Gifts NFL Stars Ja’Marr Chase & Kyler Murray Fruity Pebble-Themed Cleats

In 2006, the hue was first released as a basketball shoe. Next spring, it will be available as a vintage cleat.

Nike has been promoting LeBron retros as football shoes more and more; last month, the Ohio State football team received the Nike LeBron 4 “Graffiti” hue. This season, wide receiver Marvin Harrison Jr. of Ohio State and quarterback Caleb Williams of USC have both been donning LeBrons as their gameday cleats.

“These clean as hell,” Chase said while unboxing the cleats on his Instagram story. “Good looks. Appreciate you, LeBron.”

An image of James dunk over “The Flintstones” protagonist Fred Flintstone on the gear’s packaging.

Murray and Chase were also given personalized Fruity Pebbles cereal boxes. In the Bengals’ all-white suit, Chase was seen on the cover of his “Ja’Marr Pebbles” box, while Murray’s “Kyler Pebbles” box portrayed him in an equally ice white appearance.

Although LeBron’s trademark shoe line has been extremely popular, it hasn’t been widely available, in part because the shoes are heavier because they are made for a person with James’ frame.

Converting the shoe’s design into a football cleat could turn out to be a brilliant marketing move.

They are based on James’ basketball sneakers from the PE line, which were introduced in 2006 and were named after his childhood cereal of choice, Fruity Pebbles.

James and his vintage footwear have garnered attention on the football field before.

 

 

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