$3.75 Billion Worth New Orleans Saints Extends Partnership With $1.3 Billion Company Boasting a 97% Renewal Rate

The New Orleans Saints were purchased by Tom Benson for $70 million back in 1985. According to Sportico, the Black and Gold, which Gayle owns, are currently worth $3.26 billion. Although $3.26 billion is a large sum of money by NFL standards, it only places your team as the 25th wealthiest in the league. If you’re considering purchasing an NFL club, there’s a target price that you must reach. The Broncos were recently purchased by Walmart heir Rob Walton for $4.65 billion.

Now, the New Orleans Saints have renewed their partnership with their ticketing partner. SeatGeek, a rapidly expanding digital platform that is revolutionizing the live event experience for spectators, teams, and venues, today announced a renewal of its relationship with the New Orleans Saints of the National Football League (NFL).

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New Orleans Saints extend deal with SeetGeek

SeetGeek will continue to serve as the New Orleans Saints’ official ticketing partner as a result of the extension of their collaboration. As part of the extension of the original contract from 2017, Saints supporters will still have access to the SeatGeek app to purchase and manage tickets as well as to scan inside the team’s Caesars Superdome home.

The organization is one of the league’s officially recognized ticketing services and has relationships with the Cardinals, Cowboys, and Commanders, among other NFL teams. The Saints were essential in the development, testing, and improvement of the Unify platform. 97% of the company’s global client base has renewed in the past 18 months.

New Orleans Saints
Credits: CSMonitor

As for the New Orleans Saints, they won’t be sold, according to Gayle Benson. With time, people will value the Saints more and more. The NFL will soon surpass $4 billion thanks to new TV deals with Amazon and, potentially, Apple for Sunday Ticket.

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