{"id":409119,"date":"2022-10-13T16:40:18","date_gmt":"2022-10-13T16:40:18","guid":{"rendered":"https:\/\/yebscore.com\/news\/?p=409119"},"modified":"2022-10-13T16:41:04","modified_gmt":"2022-10-13T16:41:04","slug":"mlb-signs-its-first-30-million-partnership-with-cannabidiol-cbd-firm-what-we-know","status":"publish","type":"post","link":"https:\/\/yebscore.com\/news\/mlb-signs-its-first-30-million-partnership-with-cannabidiol-cbd-firm-what-we-know\/","title":{"rendered":"MLB Signs Its First $30 Million Partnership With Cannabidiol (CBD) Firm: What we know"},"content":{"rendered":"<p>A first-of-its-kind, exclusive multi-year strategic relationship between Major League Baseball (&#8220;MLB&#8221;) and <a href=\"https:\/\/www.charlottesweb.com\">Charlotte&#8217;s Web Holdings, Inc.<\/a>, the market leader in hemp-derived CBD products, will raise Cannabidiol CBD awareness for their professional athletes, millions of fans, and communities.<\/p>\n<p>A significant gap in the sports channel for an NSF Certified for Sports portfolio of CBD products for players and consumers who demand safe, natural alternatives to support recovery, help keep calm under pressure, and help sleep cycles and focus were filled by the rigorous approval process that brought the two legacy brands together.<\/p>\n<h2>What does CBD mean in medical term?<\/h2>\n<p>A prescription cannabidiol (CBD) oil chemical found in marijuana is considered an effective anti-seizure medication. However, further research is going on  to determine CBD &#8216;s other benefits and safety.<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">We are proud to announce that Charlotte&#39;s Web is the Official CBD of <a href=\"https:\/\/twitter.com\/MLB?ref_src=twsrc%5Etfw\">@MLB<\/a>. \u26be\u26be\u26be<a href=\"https:\/\/t.co\/LUvGTyF7cx\">https:\/\/t.co\/LUvGTyF7cx<\/a> <a href=\"https:\/\/t.co\/fngKamoTIV\">pic.twitter.com\/fngKamoTIV<\/a><\/p>\n<p>&mdash; Charlotte&#39;s Web (@charlottesweb) <a href=\"https:\/\/twitter.com\/charlottesweb\/status\/1580177188568977408?ref_src=twsrc%5Etfw\">October 12, 2022<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>As a result, Major League Baseball is the first significant professional sports league to sign a sponsorship deal with a CBD firm. The first &#8220;Official CBD of Major League Baseball&#8221; is now Charlotte&#8217;s Web.<\/p>\n<h2>MLB The First In Sports To Sign This Deal<\/h2>\n<p>As part of a $30.5 million collaboration, Major League Baseball will advertise cannabis business Charlotte&#8217;s Web goods during games, and on its social media channels, the two organizations said on Wednesday.<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">MLB today announced a groundbreaking partnership w\/<a href=\"https:\/\/twitter.com\/charlottesweb?ref_src=twsrc%5Etfw\">@charlottesweb<\/a>, designating the pioneering brand with an <a href=\"https:\/\/twitter.com\/NSF_Intl?ref_src=twsrc%5Etfw\">@NSF_Intl<\/a> approved product the first Official CBD of MLB. <\/p>\n<p>More details here: <a href=\"https:\/\/t.co\/jNweLRxmTF\">https:\/\/t.co\/jNweLRxmTF<\/a> <a href=\"https:\/\/t.co\/CcAJLxvcFP\">pic.twitter.com\/CcAJLxvcFP<\/a><\/p>\n<p>&mdash; MLB Communications (@MLB_PR) <a href=\"https:\/\/twitter.com\/MLB_PR\/status\/1580190898117574656?ref_src=twsrc%5Etfw\">October 12, 2022<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>The three-year agreement makes Charlotte&#8217;s Web, founded in Colorado, the &#8220;official CBD of Major League Baseball,&#8221; according to the business. Baseball fans can watch Charlotte&#8217;s Web goods on the MLB Network, on streaming digital channels, and during postseason games like the World Series, which will be seen by almost 180 million people.<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">BREAKING: <a href=\"https:\/\/twitter.com\/MLB?ref_src=twsrc%5Etfw\">@MLB<\/a> becomes the first big-league sports property to have a CBD sponsor.<a href=\"https:\/\/twitter.com\/charlottesweb?ref_src=twsrc%5Etfw\">@charlottesweb<\/a> has signed a sponsorship deal with MLB, designating it the \u201cOfficial CBD of Major League Baseball.\u201d <\/p>\n<p>\u2b07\ufe0f More from Terry Lefton<a href=\"https:\/\/t.co\/TjZd0wZIjI\">https:\/\/t.co\/TjZd0wZIjI<\/a> <a href=\"https:\/\/t.co\/oTEM093jlI\">pic.twitter.com\/oTEM093jlI<\/a><\/p>\n<p>&mdash; Sports Business Journal (@SBJ) <a href=\"https:\/\/twitter.com\/SBJ\/status\/1579925370979045378?ref_src=twsrc%5Etfw\">October 11, 2022<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>According to Jacques Tortoroli, CEO of Charlotte&#8217;s Web, &#8220;everywhere you watch MLB, you&#8217;ll see Charlotte&#8217;s Web.&#8221; To ensure mental calmness so that you may perform at your best is what we.<\/p>\n<p>While it is a component of the plant, CBD is not the same as marijuana. CBD, a substance also present in cannabis, does not cause users to feel &#8220;high.&#8221;<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">MLB today announced a groundbreaking partnership w\/<a href=\"https:\/\/twitter.com\/charlottesweb?ref_src=twsrc%5Etfw\">@charlottesweb<\/a>, designating the pioneering brand with an <a href=\"https:\/\/twitter.com\/NSF_Intl?ref_src=twsrc%5Etfw\">@NSF_Intl<\/a> approved product the first Official CBD of MLB. <\/p>\n<p>More details here: <a href=\"https:\/\/t.co\/jNweLRxmTF\">https:\/\/t.co\/jNweLRxmTF<\/a> <a href=\"https:\/\/t.co\/CcAJLxvcFP\">pic.twitter.com\/CcAJLxvcFP<\/a><\/p>\n<p>&mdash; MLB Communications (@MLB_PR) <a href=\"https:\/\/twitter.com\/MLB_PR\/status\/1580190898117574656?ref_src=twsrc%5Etfw\">October 12, 2022<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>MLB became the first American sports league to do so in 2019 by removing CBD from its list of prohibited substances. The league continues to test players for painkillers, Fentanyl, cocaine, and synthetic THC. The league gave clubs permission to look into joint ventures with CBD businesses in June.<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Kicking off its postseason, <a href=\"https:\/\/twitter.com\/MLB?ref_src=twsrc%5Etfw\">@mlb<\/a> welcomed <a href=\"https:\/\/twitter.com\/charlottesweb?ref_src=twsrc%5Etfw\">@charlottesweb<\/a> as \u201cThe Official CBD of Major League Baseball,\u201d becoming the first major sports league with a CBD sponsor.<\/p>\n<p>Here\u2019s how America\u2019s pastime and its CBD sponsor will work together.<\/p>\n<p>A thread \ud83e\uddf5\ud83d\udc47<a href=\"https:\/\/t.co\/hLAhYYTamK\">https:\/\/t.co\/hLAhYYTamK<\/a><\/p>\n<p>&mdash; Boardroom (@boardroom) <a href=\"https:\/\/twitter.com\/boardroom\/status\/1580291034524749824?ref_src=twsrc%5Etfw\">October 12, 2022<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Independent basketball league BIG3 last year added California&#8217;s Binger Labs as a partner. Earlier this year, the NBA Players Union signed a multiyear relationship with the California-based CBD business Harrington Wellness.<\/p>\n<p>Following the MLB announcement on Wednesday, Charlotte Web&#8217;s stock price increased by roughly 25%.<\/p>\n<p><iframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/_qNbztygtRI\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p><strong>FOR MORE MLB UPDATES-\u00a0<\/strong><\/p>\n<p><a href=\"https:\/\/yebscore.com\/mlb\/schedule\">MLB SCHEDULE\u00a0<\/a><\/p>\n<p><a href=\"https:\/\/yebscore.com\/news\/mlb\/\">MLB NEWS<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A first-of-its-kind, exclusive multi-year strategic relationship between Major League Baseball (&#8220;MLB&#8221;) and Charlotte&#8217;s Web Holdings, Inc., the market leader in hemp-derived CBD products, will raise Cannabidiol CBD awareness for their professional athletes, millions of fans, and communities. A significant gap in the sports channel for an NSF Certified for Sports portfolio of CBD products for [&hellip;]<\/p>\n","protected":false},"author":22,"featured_media":409120,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54],"tags":[3332,3023,3333,2946],"class_list":["post-409119","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mlb","tag-cbd","tag-mlb-2022","tag-mlb-cbd-deal","tag-mlb-updates"],"acf":[],"_links":{"self":[{"href":"https:\/\/yebscore.com\/news\/wp-json\/wp\/v2\/posts\/409119","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yebscore.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yebscore.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yebscore.com\/news\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/yebscore.com\/news\/wp-json\/wp\/v2\/comments?post=409119"}],"version-history":[{"count":0,"href":"https:\/\/yebscore.com\/news\/wp-json\/wp\/v2\/posts\/409119\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yebscore.com\/news\/wp-json\/wp\/v2\/media\/409120"}],"wp:attachment":[{"href":"https:\/\/yebscore.com\/news\/wp-json\/wp\/v2\/media?parent=409119"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yebscore.com\/news\/wp-json\/wp\/v2\/categories?post=409119"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yebscore.com\/news\/wp-json\/wp\/v2\/tags?post=409119"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}